With ShopBase, you can easily set up an ecommerce website that is user-friendly and fully optimized for online merchants (both beginners and experts) who want to expand their businesses.
In this article, you will find all handy information that you can fully take advantage of to set up your online stores from the very first day.
Please refer to this article on how to sign up or log in to ShopBase.
In this article
A. Store set up
B. Store optimization
C. Start selling
D. Other optimizations
A. Store set up
Once your store is created, you can begin adding products to sell on your store. Also, you need to set up your domain and connect at least one payment gateway to make sure that your customers can find your store online and make a payment for your products.
Add products to your store. With ShopBase, you can:
Connect domain to your store. On ShopBase, you can:
Set up payment providers. On ShopBase, we provide a variety of payment gateways to your store, including our built-in payment gateway, ShopBase Payments. Your customers can select among different payment methods to easily pay for their orders. Please refer to
this article on how to add payment gateways to your store.
B. Store optimization
After you have finished all the basic settings, it's time to start optimizing your store by adding tracking codes, choosing the most suitable theme, creating upsell and cross-sell offers, and setting up the necessary shipping information.
Add tracking codes to your store.
From your ShopBase admin site, you can add page performance tracking codes like Google Analytics and codes to track the effectiveness of advertising via Facebook, Google, Klaviyo by following
the instructions in this article.
Create upsell and cross-sell offers. With our built-in
Boost Upsell app, you can easily create different upsell and cross-sell offers to encourage your customers to purchase more products and increase your revenues. Please refer to
this article for more details about Boost Upsell.
C. Start selling
After you have completed all of the preceding steps, you can select a subscription plan and start opening your store for customers to visit.
D. Other setups and optimizations
The following steps are optional and can be completed later to help you further optimize your store.
Create product collections. A product collection is a group of similar products created in your online store. Creating collections makes it easier for customers to find products while shopping for similar products. With ShopBase, you can:
Customize email notification. Email is a powerful communication way for online merchants. Before launching your ShopBase stores, there are several automated emails you’ll want to customize. This will help nurture your customer list and eventually drive sales. You can go to
Settings > Notifications and edit your email templates, including order confirmation,
abandoned checkout, shipping confirmation, review request and reminder emails to your customers, along with new order email notification for store's owner and staff accounts.
Set up standards and formats (time zone, weight unit, order ID format). You can choose the time zone, weight unit, order ID formats that are most appropriate for your business in Settings > General. These will be used to calculate product prices, shipping weights, and order times.
Set up store currency. Currency formatting is the display of price according to chosen currency unit on the store. By setting up the correct currency formatting, your customers can understand price of products and services with no hassle, which further betters user experience of your online store. Please refer to
this article on how to set up currency formatting for your store.
Place a test order. You can test how your store works by following
the instructions in this article to place a test order. By placing a test order, you can make sure that your checkout process and other settings (such as shipping rates and email notification) all function accurately. Test order is free of charge.
Happy selling on ShopBase!