Articles on: Campaigns
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Create new campaigns

With our built-in features, creating print-on-demand products with PrintBase, ShopBase (PrintHub), and PlusBase has become faster and more convenient. Before we get to that point, let's figure out how to successfully launch new campaigns with PrintBase, ShopBase (PrintHub), and PlusBase.

Please visit this link to see our demo campaign

In this article

A. Prepare all necessary files
B. Choose base products
C. Edit campaign design
D. Create a personalized campaign
E. Edit name, price and display of campaign
F. Launch campaign
G. Campaign status

A. Prepare all necessary files

Before creating a campaign, you should prepare all necessary artwork files that will be printed on the product. We allow sellers to create product designs by uploading multiple image files (image layers), and adding multiple layers of texts (text layers).

Supported image file formats: .PNG, .JPG, .JPEG, and .PSD. Supported color mode: RGB.

Please visit this link to download our resource package for a simple personalized campaign. In this resource package, you could find the sample assets as following: a .PSD file for the template artwork used in this article, Font files for text personalization, and .PNG files to picture choice personalization.

Please be aware that when using artwork with a transparent background layer, areas without pixels may be automatically trimmed, resulting in a smaller size compared to the actual dimensions when launching the campaign.
For example, the original artwork have dimensions of 2900px x 2900px, due to the transparent background, the uploaded version to the store have smaller dimensions, such as 1910px x 1602px.

To prevent this, it is recommended to place four points (each point representing 1px) in the four corners of the layer during the design phase. This ensures that the image is displayed in the correct position and size as specified in the design.

B. Choose the base product

Our base products are divided into many categories such as All Over Print, Apparel, Home & Living, etc. Find your desired base products in the corresponding category. To have an overview of all product’s specifications, please visit our catalog page.

In your store admin, navigate to POD products > Catalog or go directly to the Catalog section in your store.

Select your desired base products in different categories, then click on Create new campaign.

You can select up to 25 products at a time but be aware that more than 9 products will affect the shopping experience of customers.

C. Edit your campaign design

After performing all the steps in section B, you will be directed to a new editor window where you can select the color variations of the product by clicking the + button in the Color section. You can preview products with the respective colors by hovering over the color boxes. Feel free to tick or untick the colors you want for your products.

After choosing color variations, you can select product's sizes in Size section.

All sizes will be selected by default. You can click on each size to select or de-select it. Tick Select all if you want to choose all sizes
Next, you can add text or image layer to your product's artwork by clicking Add text or Add image in Layers.

Designs need to follow the dimension and template of your desired products.

You can combine layers into different groups to easily organize and manage them, as well as to create campaigns with multiple design versions for your customers to choose from. Please refer to this article for more information about layer groups.

Click the Image layer to edit the uploaded artwork in terms of Location, Size, Rotation, Opacity, etc. of each artwork.

Click the Text layer to edit Text, Font, Size, Color, Letter case, Location, Rotation, Opacity.

For campaigns with multiple products, you can synchronize layers of one product to another by using the Link, Sync, and Auto-sync buttons. Please refer to this article on how to use these buttons.

Link, Sync, and Auto-sync buttons
In case you want to align the layer in the print area, click on the buttons Scale to fit, Center vertical and Center horizontally as shown below.

Scale to fit: Align the layer to fit in the center of the print area, meeting the DPI resolution requirement (usually 150DPI).
Center vertical: The layer will be centered vertically.
Center horizontally: The layer will be centered horizontally.

To duplicate, flip, delete an image layer, please select that layer and click the buttons as shown below.

Duplicate: Duplicate layer.
Flip vertical: Flip the image vertically.
Flip horizontal: Flip the image horizontally.
Delete in this product (left trash can): Delete the layer on the currently selected product.
Delete in all products (trash can on the right): Delete the layer on all products.

You can flip the image even if the image is rotated.

Zoom in/Zoom out:

The default zoom level displayed in the work area is 100%.

Click the +/- button to zoom in/out by 10% per click. The maximum zoom level is 200% and the maximum zoom level is 50%.
Use the slider to zoom in/out.
Double click the + button to increase to 200%, double click the - button to decrease it to 50% immediately.
Hold the Spacebar and drag the mouse (your mouse cursor changes to a hand icon) to move the work area

Click Keyboard shortcuts to refer to the keyboard shortcuts list.

Keyboard shortcuts in WindowsKeyboard shortcuts in MacAction
Ctrl + DCmd + DDuplicate layer
Shift + BackspaceShift + DeleteDelete current selected layer
Ctrl + PCmd + PPreview
Ctrl + Shift + ↑Cmd + Shift + ↑Bring selected layer to front
Ctrl + Shift + ↓Cmd + Shift + ↓Bring selected layer to back
Ctrl + =Cmd + =Zoom in 10%. If the current zoom is 200%, this keyboard shortcut cannot be performed.
Ctrl + -Cmd + -Zoom out 10%. If the current zoom is 50%, this keyboard shortcut cannot be performed.

Tick Show print area to check if your design is compatible with the print area.

Click Preview to see the mockup for your product.

Click Update mockups to select and arrange the product mockups. Please refer to this article on how to update your product mockups.

D. Create a personalized campaign

You can add personalization to designs on products. This feature will allow buyers to add/select/change text and images upon their wish to print on the product. If you do not add this feature to your campaign, please go to part E to edit name, price, display of campaign, then part F to launch campaign.

Please refer to this article on how to add personalization by creating custom options for your campaign.
After setting up all custom options for your personalized campaign, you can set up conditional logic for them. This will shorten your option list and build a flexible flow to collect customer's personalized information. Please check out this article for more information on how to set up conditional logic.

You can read this article for a step-by-step guide on how to create personalization in your campaign: Step-by-step Guide: Create a personalized couple campaign with advanced custom options such as Text, Picture choice, Droplist, and Checkbox, along with conditional logic for some options.

E. Edit name, price and display of campaign

After editing the artwork to fit your design (and create custom options for your personalized campaign), click Continue. Here, you can add the description, adjust the sale price, modify the title and tag, and select your preferred shipment preference, among other customization options.

Profit Calculator: You can view your campaign's estimated profit based on the number of products you want to sell and the Sale price of your products.

This estimated profit is an approximation and may differ from the actual profit. Please refer to this article on how your POD order profit is calculated.

Pricing: you can select your preferred supplier for shipping, adjust sales price/compare-at-price. You also have the option to set individual prices for each product variant. And profit will be automatically calculated for you.

Select your target market: US (United States and South America), EU (Europe), AU (Australia and Oceania), CA (Canada and Mexico), WW (other countries).

Then, select your country in the chosen target market from the dropdown list.

Select the shipment preference: Shipping from the nearest supplier (determined by the buyer's location) or Shipping from the lowest base cost supplier (based on the supplier's base cost).

Once Target market, Countries and Shipment preference are selected, the shipping fee will be updated correspondingly.

PrintBase will automatically exchange price on PrintBase to your store's currency by using current exchange rate.

Sales price is applied to all markets. If any change in sales price leads to negative profit in a certain market, a red warning will be shown. In this case, you must increase the sales price so that the campaign can be launched.

Title: enter the campaign title. The maximum character limit for a single campaign is 255.

Description: the campaign already includes the base product description, this section is provided for you to add a customized general description crafted for this campaign. Kindly refer to this article for further information.

Tags: add tags to your campaign, separate each keyword with a comma.

Select product main image: choose the primary product image and color that best showcase your design.

Personalization preview: control the live preview for this campaign by checking (to enable) or unchecking (to disable) the checkbox.

Facebook Pixel & Conversion API: input the Facebook pixel ID and access token specific to this campaign (if needed). Please note that this only works after setting up a universal Facebook pixel for your store. Refer to this article for more details.

F. Launch campaign

When you have finished section E, press Launch to officially launch the campaign to the store.

Campaigns will be launched and available with first images of each variant, along with other campaign's information (such as title, description, sale prices, etc.), for you to start selling first. Other images will be launched afterwards.

You can view your campaign on storefront by clicking View on Online Store according to campaign name in the All campaigns page.

Your campaign will be displayed in the store, as shown in the image

G. Campaign status

Please visit this article for a guide on different campaign statuses.

To ensure seamless operation of your stores, limitation will be set for campaigns created, duplicated and bulk duplicated daily on a store. Please refer to this article for more information.

Overview of campaign
Create a personalized campaign
Create a personalized couple campaign
Understand campaign statuses
Campaign FAQs & Troubleshooting

Updated on: 24/05/2024

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