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How to add a new product to your ShopBase store?

What are the product details?

To add a new product to your ShopBase store, from your ShopBase admin, please go to Products and click Add product button. For more details about how to add a product, please refer to this instruction.

After that, enter a title for your product along with additional product details:

Title and description

Title: The name of the product you want your customers to see. It can have a maximum of 255 letters.
Description: A brief description of product. Try to make the description informative and persuasive so you can attract buyers. A small note that if you are a re-seller, try to alter the description so it does not look exactly like the description from the manufacturer - you would want your products to be unique to search engines. Also, this area uses the rich text editor so that you can totally format your text according to your own liking.


Product images show your customers a preview of what the product looks like. You can choose to add image or add image from URL.

To learn more about adding product images, please see Product images.


Price: The price you are charging for the product. The currency is selected on the General settings page. If the product is taxable, check Charge taxes on this product.
Compare at price: The original price for an on-sale product. When Compare at price is entered, the product will display a sale price.
Cost per item: The amount it costs you for the product or variant. For example, if you resell a product, then you can enter the price that you paid the manufacturer, excluding taxes, shipping, or other costs. If you create the product yourself, then you can enter a value that is based on your labor and material costs.
For products that have a product cost entered—unless you include taxes in your prices—the projected margin is shown below the Price field on the product details page. The margin is calculated as ([price - cost] / price) 100). For example, if your price is $50 and your cost is $30, then the margin (calculated as ([50 - 30] / 50) 100) is 40%.

Entering the cost per item is optional. If you choose to enter your costs, then it’s best to add the amounts to all of your existing products at the same time by using the bulk editor or a CSV import. By updating the information at the same time, you can get the most value out of your profit reports.

Cost per item doesn't apply to gift card products.


SKU (stock keeping unit): The code that identifies the product within your business. For effective tracking and sales reporting, each SKU needs to be unique.
SKUs are optional. You can create your own SKU format. For more information about SKUs, see SKU formats.

Barcode (ISBN, UPC, GTIN, etc.): Barcodes are typically used by resellers. The identifier needs to be a new or existing Global Trade Item Number (GTIN). Some sales channels require a GTIN before a product can be published using the channel.
GTINs are unique identifiers used internationally to store and locate product information. UPC, EAN, and ISBN numbers are examples of GTINs, which might vary in length depending on the product type. You can find the GTIN above or below the barcode on the packaging for your product.

The barcode is used by Shopbase POS in a retail store, for publishing products using the Google Shopping app, and when listing a product using the Amazon sales channel.

If you don't have a GTIN for a product, then you can request it from the manufacturer. Learn how to get a GTIN for a product you manufacture at the GS1 standards website. Don't invent false GTIN information for your products.

For information on how to enter barcodes by using your smartphone, see Scan a barcode with your device's camera.

Inventory policy: The setting for inventory tracking.
Quantity: Number of units in stock. If you are managing your inventory across multiple locations, then the quantity is shown for each location.
Allow customers to purchase this product when it's out of stock: Check this if you want your customers to be able to pre-order out-of-stock products.


This is a physical product: If the product is shippable, please check this option. Uncheck it for products that unshippable (digital products or services).
Weight: The product's weight. This field only appears when This is a physical product is checked. Product weight needs to be accurate because it is used to calculate shipping price.
Fulfillment service: Select a fulfillment service from the service list that you are using. If you're not using once, please select ShopBase.


This section shows the variant options of the product, such as color and size. For more information about variants, see Variants.

Search engine listing preview

This section shows a preview of how your product will appear in search engine results. The preview consists of the product title, its URL on your store and part of the product description. Click Edit website SEO to edit the preview.

For information on changing the preview, see Edit a search engine listing preview.


Product type: A category for the product that you can use to manage your products. For example, you can use the product type as a condition for an automated collection, or filter your products in the Shopbase admin. Each product can only have one product type.

You can create a brand new product type or choose from previously defined product type. To create a product type, enter it into the Product type field and click Save. You can also create and edit product types in the bulk editor.

Vendor: The manufacturer, wholesaler, or other vendor for the product. Product lists can be filtered by vendor.

Collections: The collections that a product is included in. You can use this field to directly add a product to a manual collection. Automated collections will include the product when it matches the collection conditions.
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